Sysdig
Sysdig is the first unified cloud-native visibility + security platform

Problem: Our challenge is to introduce Sysdig Secure to the market effectively, positioning it next to the well-established Sysdig Monitor. We need to increase its visibility and adoption among security-conscious users, while maintaining Sysdig Monitor's brand equity and trust. The goal is to differentiate Sysdig Secure and resonate with users, aiming for increased adoption and engagement.

Solution: To enhance user engagement and facilitate a seamless comparison between the existing and new products, our solution utilizes a locked screen with a forced scroll mechanism. The interactive experience begins by prominently displaying the existing Sysdig Monitor, smoothly transitioning into a side-by-side comparison with Sysdig Secure, and culminating in a captivating reveal of the new product. This approach ensures users are introduced to Sysdig Secure in a visually engaging and informative manner, encouraging them to explore its features and benefits.

Team: Design Manager, UX/UI Designer, and Engineer

Role: UX/UI
Sysdig's existing homepage
After reviewing the research provided to me by the agency I was partnering with and noting internal stakeholders concerns about the challenges of the existing homepage, it was clear the overall page lacked cohesion. To help address these I added additional sections to better inform the user of the overall benefits and trustability.
Working off the updated flow I created wireframes and simplified the existing content
We reviewed the wireframes and sketched the most optimal solution. Simultaneously we addressed concerns on the widget functionality and updates to the navigation
During my initial exploration, I focused on reducing the the weight of the page by lightening it overall as well as ensuring the fonts and iconography supported the brand. Given the condensed timeline of the project, this was done in parallel with the IA and UX design.
The feedback on the previous designs was to make the products feel more connected. I made a quick rough thumbnail solution and continued to evolve the page design
To push the interaction further this solution used a locked screen with a forced scroll. It would first show the existing product, slide into a side by side comparison and end by revealing the new product
The final design which emphasized their products as a complete solution, but as they were undergoing a broader rebrand, the decision to use a darker UI was made to remain a bit closer to the original style.